Predictable Revenue had a good run. During the boom times of 2008 - 2021, sellers were able to leverage new technology to conduct mass outbound at scale, reaching more buyers than ever. Tools like Salesforce, Outreach, and ZoomInfo empowered sellers to quickly acquire leads and hammer them with cold emails and calls until they responded.

Now? Inboxes are flooded. Reply rates are abysmal. Industry leaders are decrying the death rattle of mass impersonalized outreach via email and phone as untenable in 2024. The days of personalization are here. And a new set of channels and technologies - preferred by a new generation of Gen X and millennial decision makers - is poised to give sellers an unfair advantage in 2024.

In this webinar, we’ll cover these emerging channels and share with you the top 5 ways to leverage each one, with help from 4 of the foremost industry experts.

Topics they’ll cover include:

• The top 5 ways to leverage voice, video, and text communication during the selling process in 2024.
• Why these channels are important and how to leverage them at scale.
• Specific tools and tactics you can deploy without breaking your budget.
• How to build a lean, mean marketing and selling machine for the new buyers.