Forrester’s Revenue Enablement Platforms Landscape, Q1 2026

An overview of the revenue enablement platform market and notable vendors

Revenue enablement platforms play an increasingly important role in helping B2B organizations improve seller performance, accelerate skill development, and deliver more consistent execution across the revenue engine.

In Forrester’s The Revenue Enablement Platforms Landscape, Q1 2026, Forrester provides an overview of the revenue enablement platform market—exploring key use cases, market dynamics, and a selection of notable vendors operating in the space.

This report is designed to help revenue, sales, and enablement leaders:

Understand the current maturity of the revenue enablement platform market
Learn how vendors differ by focus, size, and use case
Identify platforms to consider as part of a broader enablement strategy

In the report, Ambition self-reported the following extended use cases as the top three for which clients select them:

Engage sellers through usability and benefits, which includes things like AI-driven meeting insights and task automation, skill improvement tools, behavior analysis, and more
Help sales managers improve team performance, including tools to manage and measure enablement adoption and enabling data-driven leadership storytelling
Help sellers navigate multiple AI tools and data, which includes tools for improving AI accuracy and transparency, as well as AI-driven deal strategy recommendations

Access the overview to explore Forrester’s perspective on the revenue enablement platform landscape.

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