Why Amarok considers sales gamification a cornerstone of their growth strategy

Challenges

- Searched for a way to automatically encourage groupthink and collaboration across teams & territories. 

- Lacked visibility into which reps were executing on strategy week over week. 

- Needed a technology partner to support their unique team structure: selling pods.

Solution

- Ambition Sales Gamification has become part of their sales culture DNA to help deliver results. 

- The Ambition <> Gong integration is built into every 1:1 Check-in so managers can hold a dynamic coaching conversation with their rep on what went well, what didn’t, and then document next steps.

Results

- 80+ sellers are inspired daily by their peers via workflows - “Reps see a closed/won deal workflow in Ambition then immediately check if that same company is in their territory to sell into.” 

- With Ambition, reps self identify growth & development opportunities through metrics-driven open-ended coaching questions.